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Braxley Bands / Apple Watch Bands / Pure
Pure
Pure
Pure
Pure
Pure
Pure

Pure
$38.99
20% off

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why we love it

The 'Pure' band is simplicity at its finest—a crisp, clean white that brings a fresh, uncluttered look to your wrist, perfect for any occasion.

  • Always the perfect size
  • Machine washable elastic
  • Weightless feeling fit
  • Slim & sleek profile
  • Stainless steel hardware
  • Made with premium recycled materials
  • Free from "Forever Chemical" PFAS
  • Fits all Apple Watch™ sizes and series
Fit Guide

One Size

watch sizes

38MM Series 3 or lower

40MM Series 4 - 6

41MM Series 7 - 9

42MM Series 10

42MM Series 3 or lower

44MM Series 4 - 6

45MM Series 7 - 9

46MM Series 10

Key Features

It's Washable!

We want to keep your wrist feeling fresh and looking cool. If our bands ever get dirty, just throw them in the wash!

It's Stretchy!

Braxley Bands are sure to stay comfy and snug. From intense training to a casual night out - this will be your favorite new watch band.

It's so legit!

Made from our custom elastic and stainless steel adapters - we have been perfecting the Apple Watch Band for the last 7 years, nobody does it like we do.

Return Policy

because your wrist deserves more than a stiff, boring strap.

Icon of a washing machine with a front-loading design.

machine washable

Toss it in and it's good as new.

Icon representing moisture-wicking fabric with water droplets and layers.

lightweight cooling fabric

Stays light, breezy, and sweat-free.

Film reel icon with three square holes on top.

stainless steel hardware

Tough, stylish, and made to last.

Thumbs up hand with a yellow smiley face wristwatch.

insanely comfortable

So comfy, you’ll forget it’s there.

like sweatpants for
your apple watch
like sweatpants for
your apple watch

Made from premium fabrics, our bands are silky, flexible & breathable.

your band is just as important as your watch
your band is just as important as your watch

Machine Washable

Lightweight Cooling Fabric

Lifetime Guarantee

Stainless Steel Hardware

"Forever Chemical" PFAS-Free

Price

$38.99

NAME BRAND
SPORT LOOPS

$49.00 to $99.00

AMAZON KNOCKOFFS

Get what you pay for.

LIFETIME STRETCH GUARANTEE

If your watch band ever loses its stretch, we'll replace it for free!

Quick fact - Our bands have yet to meet a stretch they couldn't handle.

Customer Reviews

Based on 4049 reviews
87%
(3523)
7%
(295)
4%
(142)
1%
(55)
1%
(34)
100.0
k
kathleen noland dotson

Super comfortable

J
Joyce Koh

More sparkly than I thought - impressed by how it evokes the look of a metal band, but is comfortable and stretchy. Glad I took a chance and ordered!

D
David Chesley

Nice fit and comfortable

S
Samantha H
Fits Amazingly For Extremely Small Wrists

I have had the WHOOP, Apple Watch, Garmin watches, and Fitbit watches. This band is by far the best band I’ve ever had for any of my fitness tracking products. It’s so soft and snug and yet breathable. I love that there are no chemicals in it and it’s still very attractive and sturdy, and very adjustable. My wrist size is extremely small and these bands actually fit very well. My Apple Watch doesn’t slide up and down my wrist like other replacement bands would allow. If you’re thinking of getting a cleaner, healthier band for your Apple Watch, this is it. Added bonus: you can wash this in the washer.

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R
Rebecca Foster

So far very soft and comfortable

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